When You Get Referrals From Editors,
You Know You’re Doing Something Right
Our Approach – Why InGear
When it comes to winning customers, positive words from third parties – such as trade media and happy customers – can be the ultimate sales tool. Cultivating that third-party verification is what InGear PR is all about. We put our industry knowledge, years of experience, and strong relationships with editors to work to tell your story, build your credibility, and demonstrate to the world why it should care about you. This approach has worked time and again. We’ve helped clients come out of obscurity to dominate their markets. And we’ve helped market leaders hone and crystallize their messages, or convey new ones to reach new segments of customers. Our team approach and the processes we’ve developed are unique in the pro A/V and home theater industry, setting us apart from competitors and making us easy to work with from the client’s point of view.
There’s no greater testimony to the power of our approach than our own success as an agency. Most of our clients come to us by referrals, including referrals from the editors and publishers whose attention we’re working to get on our clients’ behalf. Editors are willing to recommend us because they’ve been working with us for a long time, they know we produce quality work, they know we take good care of our customers, and they know we’re dedicated to making their lives easier.