SEO Means Thinking Like Your Customer

SEO Means Thinking Like Your Customer

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By Veronica Esbona, President

Part 2:

Here is the next installment of our SEO quick tips you can implement to start the process of improving your business’ rankings, drive traffic, and increase awareness of your brand and solutions. This isn’t an exhaustive course on SEO, but a primer and navigation tool for you to steer your brand in the right direction.

The first step of the SEO process is creating high-quality content. Take a fresh look at your web content and see where it could be rewritten to achieve better results. Determine what’s going to land you higher ranking in internet search results requires thinking like your customers. Put yourself in their shoes. The best, most SEO-friendly content isn’t penned exclusively for originality. Rather it is comprehensive, including more common phrases for your product as well as your unique twist. For example, a page on planar magnetic headphones would also include key words such as high-fidelity headphones as well as high-end headphones. Your goal is to think about how your customers can find you — easily.

Need to catch-up? Read Part 1: Making Your Content SEO Friendly

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Veronica Esbona, President
Veronica@InGearPR.com | 954.629.3302

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